Case Study: Multi-Channel Digital Growth & Experiential Activation for Sudha Wadhwa Bedi (AstroSudha)
Sudha Wadhwa Bedi (AstroSudha)
Astrology & Life Coaching
Challege
AstroSudha sought to expand her reach among younger audiences, increase qualified leads for astrology services, and establish a strong digital presence across multiple platforms.
Solutions
Website Creation: Designed and launched a modern, user-friendly website to showcase services and enable seamless lead capture.
Social Media Management: Managed Instagram (@achievewithastrosudha) and YouTube, creating engaging, educational, and interactive content to build community and trust.
LinkedIn Ads: Developed and ran targeted LinkedIn ad campaigns focused on lead generation for astrology consultations and coaching.
On-Ground Activation: Organized a successful activation at Ramjas College, setting up a lively stall that offered astrology-based matchmaking and tarot card readings for teenagers.
Results
Significant growth in social media followers and engagement.
Consistent flow of qualified leads from LinkedIn, leading to increased sales inquiries.
High footfall and enthusiastic participation at the Ramjas College activation.
Enhanced brand authority and visibility both online and offline.
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